Is royalty-free commercial music worth it?
It doesn’t matter if you have the coolest product or service in the world. If you don’t have a memorable jingle playing in the background then it’s harder for an audience to remember your sales pitch. Using music to embed memories and keep people returning to your product is a marketing tool that’s been utilized for ages!
Here’s a tip you’ll never forget…
Marketing doesn’t start when you reach the sales pitch. As soon as your commercial begins you only have a few seconds to grab someone’s attention (or risk them pressing skip). A surprising and memorable song that starts, in the beginning, can help someone decide whether to keep watching or not.